CURRICULUM VITAE

Updated October 2014

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ADDRESS

The University of Chicago Booth School of Business
Harper Center, office 361, 5807 South Woodlawn Avenue, Chicago, IL 60637

Tel: (773) 834 5377, Fax: (773) 702 0458

e-mail: jdube@chicagobooth.edu

ACADEMIC APPOINTMENTS

AFFILIATIONS

EDUCATION

REFEREED PUBLICATIONS

  1. "Market Structure Across Stores: an application of a random coefficients model with store level data," with Pradeep Chintagunta and Vishal Singh, Advances in Econometrics: Econometric Models in Marketing, ed. Philip Hans Franses and Alan Montgomery (JAI Press: 2002). 
  2. "Structural Applications of the Discrete Choice Model," (1st author) with Pradeep Chintagunta, Bart Bronnenberg, Ron Goettler, Amil Petrin, P.B. Seetheraman, K. Sudhir, Raphael Thomadsen and Ying Zhao, Marketing Letters, 13 (3), 207-220, 2002. 
  3. "Balancing profitability and customer welfare in a supermarket chain," with Pradeep Chintagunta and Vishal Singh, Quantitative Marketing and Economics, Inaugural Issue, 1 (1), 2003. 
  4. "Competitive Price Discrimination Strategies in a Vertical Channel with Aggregate Data," with David Besanko and Sachin Gupta, Management Science, 49 (9), 2003
    • Finalist, 2004 John D.C. Little Award 
  5. "Discussion of ‘Bayesian Analysis of Simultaneous Demand and Supply’," Quantitative Marketing and Economics, 1 (3), 2003. 
  6. "Multiple Discreteness and Product Differentiation: Demand for Carbonated Soft Drinks," Marketing Science, 23 (1), 2004.
    • Finalist, 2005 John D.C. Little Award 
    • Finalist, 2006 Frank M. Bass Outstanding Dissertation Award
    • Finalist, 2014 Long-Term Impact Award
  7. "Empirical Analysis of Indirect Network Effects in the Market for Personal Digital Assistants," with Harikesh Nair and Pradeep Chintagunta, Quantitative Marketing and Economics, 2 (1), 23-58, 2004.
    • Finalist, 2005 AMA TechSIG Best Article Award
  8. "Retail Pass-Through on Competing Brands," with David Besanko and Sachin Gupta, Marketing Science, 24 (1), 2005.
  9. "Dynamic Brand Competition Across Markets: an empirical analysis," with Puneet Manchanda, Marketing Science, 24(1), 2005.
  10. "Beyond the endogeneity bias: the effect of unmeasured brand characteristics on household-level brand choice models," with Pradeep Chintagunta and Kim Yong Goh, Management Science, 51 (2), 2005.
    • formerly titled "Targeted Pricing and the estimation of consumer choice models in the presence of unmeasured product characteristics"
  11.  "Product Differentiation and Mergers in the Carbonated Soft Drink Industry," Journal of Economics and Management Strategy, 14 (4), 2005.
  12. "Recent advances in structural econometric modeling: dynamics, product positioning and entry," with K. Sudhir, Andrew Ching, Greg Crawford, Michaela Draganska, Jeremy T. Fox, Wesley Hartmann, Gunter Hitsch, V. Brian Viard, Miguel Villas-Boas, Nauffel Vilcassim, Marketing Letters, 16(3), 2005.
  13. "Estimating an SKU-level Brand Choice Model Combining Household Panel Data and Store Data," with Pradeep Chintagunta, forthcoming at the Journal of Marketing Research, XLII (3), 2005.
  14. "Accounting for Primary and Secondary Demand Effects with Aggregate Data," with Harikesh Nair and Pradeep Chintagunta, Marketing Science, 24(3), 2005.
    • formerly titled "Discrete/Continuous Demand Estimation with aggregate data: formulation and empirical application"
  15. "An Empirical Model of Advertising Dynamics," with Günter Hitsch and Puneet Manchanda, Quantitative Marketing and Economics, 3(2), 2005.
  16. "The Effect of Banner Advertising on Internet Purchasing," with Puneet Manchanda, Kim Yong Goh and Pradeep Chintagunta, Journal of Marketing Research, XLIII (1), February 2006.
  17. "Consumer Packaged Goods in the United States: National Brands, Local Branding," with Bart Bronnenberg and Sanjay Dhar, Journal of Marketing Research, XLIV (1), February 2007 (lead article).
    • Winner, 2008 Paul E. Green Award of the American Marketing Association
    • Finalist, 2012 William O’Dell Award of the American Marketing Association
    • Also follow-up comment: "National Brands, Local Branding: Conclusions and Future Directions"
  18. "Prominence Effect in Shanghai Apartment Prices," with Chris Hsee and Yan Zhang, Journal of Marketing Research, XLV (2), April 2008(lead article).
    • formerly titled "A Behavioral Analysis of the Shanghai Real Estate Market"
  19. "Category Pricing with State Dependent Utility," with Günter Hitsch, Peter Rossi and Maria Ana Vitorino, Marketing Science, May/June 2008.
    • Finalist, 2008 John D.C. Little Award
  20. "Cross-Brand Pass-through in Supermarket Pricing," with Sachin Gupta, Marketing Science, May/June 2008(lead article).
  21. "Measuring Long Run Marketing Effects and their Implications for Long Run Marketing Decisions," with Bart Bronnenberg, Carl Mela et al., Marketing Letters, 19(3), 2008.
  22. "Brand History, Geography, and the Persistence of Brand Shares," with Bart Bronnenberg and Sanjay Dhar, Journal of Political Economy, February 2009, 117(1).
    • formerly titled "Market Structure and the Geographic Distribution of Brand Shares in CPG Industries"
  23. "Do Switching Costs Make Markets Less Competitive?" with Günter Hitsch and Peter Rossi, Journal of Marketing Research, XLVI(4), August 2009 (lead article).
    • Finalist, 2013 William O’Dell Award of the American Marketing Association
  24. "Rejoinder to Cabral (2009) and Shin and Sudhir (2009)," with Günter Hitsch and Peter Rossi, Journal of Marketing Research, XLVI(4), August 2009.
  25. "Tipping and Concentration in Markets with Indirect Network Effects," with Günter Hitsch and Pradeep Chintagunta, Marketing Science, March/April 2010.
    • Finalist, 2010 John D.C. Little Award
  26. "State Dependence and Alternative Explanations for Consumer Inertia," with Günter Hitsch and Peter Rossi, RAND Journal of Economics, 41(3), Autumn 2010 (lead article).
  27. "Do DVRs Influence Consumers' Brand Purchases?" with Bart Bronnenberg and Carl Mela, Journal of Marketing Research, 47(6), December 2010.
  28. "Endogenous Sunk Costs and the Geographic Differences in the Market Structures of CPG Categories," with Bart Bronnenberg and Sanjay Dhar, Quantitative Marketing and Economics, 9(1), March 2011.
  29. "The Evolution of Brand Preferences: Evidence from Consumer Migration", with Bart Bronnenberg and Matt Gentzkow, American Economic Review, 102(6), October 2012.
  30. "Improving the Numerical Performance of BLP Static and Dynamic Discrete Choice Random Coefficients Demand Estimation," with Jeremy Fox and Che-Lin Su, Econometrica, 80(5), September 2012.
  31. "The Joint Identification of Utility and Discount Functions From Stated Choice Data: An Application to Durable Goods Adoption," with Günter Hitsch and Pranav Jindal, Quantitative Marketing and Economics, 12, 2014.

 

WORKING PAPERS

  1. "Do Pharmacists Buy Bayer? Sophisticated Shoppers and the Brand Premium," with Bart Bronnenberg, Matt Gentzkow and Jesse Shapiro, revision requested, Quarterly Journal of Economics.
  2. Self-Signaling and Pro-Social Behavior: a cause marketing mobile field experiment, with Xueming Luo and Zheng Fang

WORKS IN PROGRESS

  1. Private Label Demand in the Great Recession, with Guenter Hitsch and Peter Rossi
  2. Initial Conditions and Structural State Dependence, with Guenter Hitsch, Peter Rossi and Andrey Simonov
  3. Measuring subjective consumer beliefs and heterogeneous discount factors for durable goods adoption, with Günter Hitsch and Pranav Jindal
  4. In-Store Consumer search and demand, with Günter Hitsch and Xiliang Lin
  5. Testing the Becker-Murphy Theory of Advertising Using DVR Technology, with Bart Bronnenberg and Carl Mela
  6. Brand Capital and Marketing Strategy, with Bart Bronnenberg and Matt Gentzkow

ACADEMIC PRESENTATIONS

“Self-Signaling and Pro-Social Behavior: a cause marketing mobile field experiment”

"Persistence in Market Structure and Brand Preferences for CPG"

"Do Pharmacists Buy Bayer? Sophisticated Shoppers and the Brand Premium"

 

"The Evolution of Brand Preferences: Evidence from Consumer Migration"

 

"Estimating Durable Goods Adoption Decisions From Stated Preference Data"

 

"Dynamic Decision Problems in Marketing"

 

"Improving the Numerical Performance of Discrete Choice Random Coefficients Demand Estimation,"

 

"Tipping and Concentration in Markets with Indirect Network Effects"

 

"Do Switching Costs Make Markets Less Competitive?"

 

"Category Pricing with State Dependent Utility"

 

"Endogenous Sunk Costs and the Geographic Distribution of Brand Shares in CPG Industries"

 

"An Empirical Model of Advertising Dynamics"

 

"Estimating an SKU-level Brand Choice Model Combining Household Panel Data and Store Data"

 

"Targeted Pricing and the estimation of consumer choice models in the presence of unmeasured product characteristics"

 

"Balancing profitability and customer welfare: an application to zone pricing by a supermarket chain"

 

"Competitive Price Discrimination Strategies in a Vertical Channel with Aggregate Data"

 

"Dynamic Brand Competition Across Markets: an empirical analysis"

 

"Product Differentiation and Mergers in the Carbonated Soft Drink Industry"

 

"Multiple Discreteness and Product Differentiation: Strategy and Demand for Carbonated Soft Drinks"

PAID SPEAKING ENGAGEMENTS

CONSULTING

EXECUTIVE TEACHING

COURSES TAUGHT

OTHER

Associate/Area Editor:

 

Member, Editorial Board

 

Ad hoc Reviewer:

The American Economic Review, Econometrica, The Economic Journal, International Journal of the Economics of Business, International Journal of Research in Marketing, Journal of Business and Economic Statistics, Journal of Consumer Research, Journal of Industrial Economics, Journal of Law, Economics and Organizations, Journal of Political Economy, Journal of Retailing and Consumer Services, NBER, NSF, The Rand Journal of Economics, The Social Sciences and Humanities Research Council of Canada.

 

Awards

 

Appointments and Grants

 

Advisory Board

 

Member

 

Doctoral Dissertation Committees