Research Workshops

Marketing Workshop

Top scholars from around the world present their work at the weekly marketing workshop.
Schedule
Mondays 3:10–4:30 p.m.
Location
Harper Center Room 3B
 

Spring 2008 Quarter

Date Subject Speaker Week
04.07.2008 "Are All Managers Created Equal?" Avi Goldfarb, U. of Toronto

 1

04.14.2008 "Building Character": Effects of Lay Theories of Self-Control on the Selection of Products for Children" Anirban Mukhopadhyay, U of Michigan

 2

04.21.2008

"The (ill-fated) Pursuit of Enjoyment in Watching Televised Sports Events and other Competitions" (abstract) and "Indeterminacy and Live Television" (article)

Joachim Vosgerau, Carnegie Mellon

 3

04.28.2008

"Interactional Fairness and Consumer Response: The Moderating Role of Relationship Norms" CANCELLED

Pankaj Aggarwal, U of Toronto

 4

05.05.2008 "Great Expectations?! Assortment Size, Expectations and Satisfaction" Kristin Diehl, U of Southern California

 5

05.12.2008

"An Empirical Investigation of Private label Supply by National Label Producers" (paper) and Technical Appendix

Jack Chen, U of British Columbia

 6

05.19.2008 "A Hybrid Discrete Choice Model of Differentiated Product Demand with an Application to PCs" Minjae Song, U of Rochester

 7

05.26.2008 Memorial Day Holiday  

 8

06.02.2008 "Structural Estimation of Retail Demand Under Partially-Observed Out-of-Stocks" Andres Musalem, Duke

 9

06.04.2008

PHD summer paper presentations (C24 9:30-11:00)

"State Dependence and the “Wear-out” Effect: Modeling Its Influence in Category Pricing and Significance in Estimation Using Dirichlet Process Model"

"An Exploratory Analysis of Auto Aftermarket Sales"

"The Influence of Shape Preferences on Evaluations"



 

Vicky Chen

 

Pranav Jindal

Jun Lu

 10

Past Workshops

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